Design Social Media Graphics Like a Pro: 4 Best Tools in the Market

Having professionally designed social media graphics is one of the best ways to attract an audience for your business. It keeps your content fresh, your brand identity consistent, and helps you stand out among competitors. 

But let’s face it: hiring graphic designers can get a little pricey. So, if you’re looking to get visually pleasing social media content without spending a fortune, we’ve rounded up the top 4 best design tools in the market that can help you design your own content in a quick and easy way. 

Let’s dive in!

Social Media Graphics Apps: A Quick Guide

If you’re looking for a simple rundown of the best social media graphics tools on the market, we’ve got you covered. Here is a quick breakdown of the best options to choose from and what you can expect from each app:

	Buffer	Sprout Social	Later	PosterMyWall
Free Version Inclusions	✅10 scheduled posts per channel ✅100 content ideas ✅1 user account ✅AI assistant ✅Basic analytics ✅Customer support	❌No free version	✅Upload images ✅Connect social media profile ✅12 Posts Per Social Profile (monthly)	✅Drag-and-drop editor for social media posts ✅Social Media post publisher ✅Free standard quality images ✅Connect 1 social media account ✅Audio/Video recorder and editor
Pricing Plans	✅Free ✅Essentials: Starts at $6/month ✅Team: Starts at $12/month	✅Standard: $199 per seat/month ✅Professional: $299 per seat/month ✅Advanced: $399 per seat/month ✅Enterprise: Custom pricing	✅Free ✅Starter: $25/month ✅Growth: $45/month ✅Advanced: $80/month ✅Agency: $200/month ✅Enterprise: Custom pricing	✅Free ✅Premium: $9.95/month ✅Premium Plus: $29.95/month
Device Compatibility	✅Mobile✅Web-based	✅Mobile✅Web-based	✅Mobile✅Web-based	✅Mobile✅Web-based
Best For	Beginners to Professionals	Professionals	Professionals	Beginners

The Best Social Media Graphics Tools in 2025

For your easy access, we’ve lined up the top 4 social media graphics tools in the market and the pros and cons for each:

1. Buffer

Buffer is a social media management tool that helps users manage posts across various social media networks. Equipped with various built-in marketing tools, Buffer allows users access to a one-stop dashboard that helps with keeping track of their online presence.

Below is a more thorough breakdown of the pros and cons of using Buffer:

Pros

• Free plan

Despite its comprehensive set of marketing features, Buffer offers a fairly generous free plan that allows users access to a handful of useful social media management tools.

• User-friendly dashboard

Whether you’re a pro or a beginner when it comes to social media management, Buffer offers a simple and easy-to-navigate dashboard for accessing content across various networks.

• Analytics and insights

While it may not be as comprehensive compared to other apps in the market, Buffer offers a simple means to access business performance via its analytics report tool.

Cons

• Social media limitations

Although Buffer supports a wide range of social media platforms, such as X and LinkedIn, it comes with some limitations. Particularly, you cannot connect your personal profiles such as Facebook and Instagram using the app.

• Not suitable for larger businesses

While Buffer offers different pricing plans, it is not generally recommended for larger businesses.

• Lack of design features

Although the app comes with a basic built-in photo editor and can be integrated with other design apps, Buffer itself does not allow users to create social media content straight from the platform.

2. Sprout Social

Sprout Social is another social media management tool that can help with scheduling, posting, and analyzing business content across a wide variety of social networks. While it may not be the best option for beginners or small businesses, Sprout Social is a great choice for large-scale businesses with a lot of teams due to its dynamic pricing.

Below is a more thorough breakdown of the pros and cons of using Sprout Social:

Pros

• Great for professional marketers

While the app comes with a beginner-friendly feature that can help walk you through the platform’s tools, Sprout Social is generally more suitable for professional marketers due to its advanced features and pricing.

• Social Listening features

One of its key features, Sprout Social’s Social Listening tool, is a great means to learn about your business performance as well as your competitors for more effective marketing strategies.

Cons

• No free plan

Although Sprout Social offers a 30-day free trial to new members, it does not come with a free tier compared to other apps. 

• Pricier compared to other options

Because it does provide an extensive set of advanced marketing tools, Sprout Social is one of the pricier options in this list. 

3. Later

When compared with other apps in the market, Later’s function is twofold: the app functions not only as a social media management tool but also as an influencer marketing platform. Like other management apps in the list, Later can help with organizing and planning social media content.

Below is a more thorough breakdown of the pros and cons of using Later:

Pros

• Photo and video editor

If your business is big on photos and videos as marketing material, Later can be a great option to consider. While these tools are very basic, they can help get the work done for easy posting.

• Stock image library

Through its drag & drop editor, users can create and design social media content on Later. While you can certainly upload your own media, the app also comes with a built-in stock image library.

Cons

• Limited templates

For those who are not as well-versed when it comes to graphic design, templates are a helpful tool. While Later has a few of them in stock, however, some users may find it to be a bit lacking.

4. PosterMyWall

PosterMyWall is an all-in-one marketing tool that’s highly recommended for beginner marketers and small businesses due to its simple interface. Despite this, the app comes with a handful of useful social media management tools, including its various social media templates 

and user-friendly drag-and-drop editor.

Below is a more thorough breakdown of the pros and cons of using PosterMyWall:

Pros

• Comprehensive features

While its features are not as advanced when compared with other apps in the market, PosterMyWall is packed with a wide variety of useful design features, including its Content Planner and Brand Kit tool.

• Extensive library of templates

Whether you’re a new designer or just looking for a quick means to generate content, PosterMyWall’s extensive library of templates can help you get started much more easily. 

• AI features

Thinking of content ideas isn’t always the easiest, but PosterMyWall’s various AI features are a great fix for just that. With handy tools like its AI Background Remover and AI Subtitles, users can easily generate specific content tailored to their needs. 

Cons

• Not recommended for large companies

While we highly recommend PosterMyWall for small to medium companies, it’s generally not suited for large businesses that are looking to manage content across an extensive list of social networks.

Social Media Graphics Tools: Key Features

If you’re still unsure about which social media graphics tool can best suit your needs, here is a quick comparison of each app and its corresponding features:

	Buffer	Sprout Social	Later	PosterMyWall
Templates	✅Content calendar template	✅Free social media templates	✅Social Media Templates	✅1M+ professionally designed, fully customizable templates
Stock Media	❌Integration with external apps only	❌None	✅Access to stock image library	✅Free stock graphics for commercial use
Effects/Animation	✅Basic photo editing features (crop, blur, enhance, etc.)	✅Built-in photo editor	✅Basic photo editor	✅One-click resize ✅Background remover ✅AI size adjust
Video Editing	❌None	✅Basic video editing (crop and trim)	✅Basic video editing (crop and trim)	✅Audio/video editor ✅Free audio for commercial use
Social Media Publishing/Scheduling	✅Schedule posts ✅Auto-publish	✅Social media calendar ✅Optimal Send Times ✅Link in Bio	✅Planning and scheduling tools	✅Social media publishing and scheduling tools ✅Content Planner

Design Your Social Media Graphics Today

Designing your own social media graphics doesn’t have to be a complicated process. Whether you’re looking to make your brand identity more consistent or just want to get started with designing your own social media content, choosing a great app can make the journey much easier.

So, take a look at these apps, and we hope you find the perfect choice for your needs!